Digital Entrepreneurship
Mon, 01/23/2012 - 10:41am | by Lpaho13
As women outnumber male college graduates and enter the workforce, they’re finding new ways to make their mark on the business world. And the rise of technology in both education and business is helping women of all ages discover new inroads into entrepreneurship.
Once considered a man’s domain, business is seeing more women take control of large companies and corporations. Women like Xerox CEO Ursula Burns, PepsiCo’s Indra Nooyi, and Virginia Rometty, who was recently appointed the first female CEO that IBM has had in its 100 year history, are helping bring equality to boardrooms. But women are also starting their own businesses, both large and small, and using the skills they learned in college to inform their entrances into the digital aspect of business.
The changing face of business education
Colleges and universities are increasing the use of technology in the classroom, and the impact is evident in changes to the curricula of some business schools. Social media is becoming an important subject in classes—and for marketing and business professionals, social media is a useful tool in reaching new consumers and audiences. Likewise, schools are investing in online education for their students, offering online MBA programs for returning adult students who may already be in the workforce. The digital revolution is changing the way business school students receive their educations.
These changes have also benefited women: for female students with jobs, families or other commitments, the integration of online teaching and learning into graduate programs has made it easier to begin or continue to pursue a college degree. And as education becomes less centralized and more schools offer online courses, women will continue to pursue higher education.
How women do business
The digitalization of the marketplace has made it possible for companies to operate with little overhead, fewer employees, and less startup capital. For women, starting their own businesses using the Internet and other forms of new media not only frees them up to take care of other obligations, but it also makes running a business a task that can be performed from anywhere—and for women and men alike, being able to work while mobile is becoming a requirement.
It’s also possible that women are better suited for business in the digital age than men. A recent article on Mashable detailing how women entrepreneurs are faring in the digital age explores several qualities that women possess. Without stereotyping, it lists women’s typically strong communication and listening skills and the ability to collaborate as advantages to running a business in an industry that depends heavily on technology. Coupled with the advantage women have on men in the classroom, women are positioned to create a place for themselves in the business world beside men, instead of waiting for the male-dominated industry to let them in.
With the increase in the number of women who pursue college educations, the tables are turning in the workplace and in the business world. And as women take charge of their own careers and start companies of their own, business is becoming more diverse and changing for the better.
Photo by http://www.flickr.com/photos/carbonnyc/3440688097/sizes/m/in/photostream/
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Send to friendDigital Entrepreneurship
Mon, 01/23/2012 - 10:41am | by Lpaho13
As women outnumber male college graduates and enter the workforce, they’re finding new ways to make their mark on the business world. And the rise of technology in both education and business is helping women of all ages discover new inroads into entrepreneurship.
Crossing The Digital Divide
Wed, 11/09/2011 - 7:14am | by Lpaho13
Technology's integration into the modern classroom shows huge promise for education. But there are a few stumbling blocks on the path toward universal technology implementation in every classroom. If teachers and administrators are not advocates for new technologies in the classroom, there is little chance of it occurring by some sort of osmosis.
Google+: Reaching for the right tool
Thu, 10/20/2011 - 10:04am | by Lpaho13
Professional carpenters are distinguished from inept nail benders by their knowledge of what tools best match certain tasks. Unlike the person whose only tool is a hammer, social media users should view Google+ for what it is, not what some wish it were; it’s another tool. Just as a craftsperson wouldn’t use a chisel to do what a jig-saw could do better, networkers will do well to learn what applications best fit this new social networking implement. So far, those moving from early adopters to regular users seem to have figured out just that.
Women Starting Businesses Have An Edge
Thu, 10/13/2011 - 1:07pm | by Lpaho13
The presence of women-owned businesses in the United States is substantial, but they still continue to represent a minority. Though the 7.2 million majority-women-owned businesses – 1.2 million of those women of color – are a significant force in the economy, a number of factors remain to be addressed before those figures grow more quickly. However, revolutionary changes in technology may herald in an age where female entrepreneurs can get an edge on their male counterparts as relationships, a realm in which women seem to have an advantage over men, become increasingly important to a business’ success.
The customer speaks
Make Yourself Through the Use of Online Social Media Networks
Tue, 09/27/2011 - 6:48am | by Lpaho13
In today’s computer-technology dominated world it can be difficult to make a name for yourself in your field of business, especially if you are a freelance entrepreneur. It’s crucial for all freelancers to understand and utilize the web and all its properties.
Starting Out: Create A Personal Brand Logo
Logos are used as tools of recognition and each person that intends to develop a name that resonates in the marketing world should use them skillfully. Your logo should consist of the bare-essentials of your brand’s identity. It can be created using the same color scheme and type choices as the website you should design for your brand (we’ll touch on this later on in the article).
Social media policies for teachers? That old feeling, again.
Tue, 09/20/2011 - 6:19am | by Lpaho13
Finding a Better Balance
Mon, 09/12/2011 - 10:05am | by Lpaho13
Keeping a healthy balance in your life can be hard. And if you're contemplating going back to school as an adult, maintaining some kind of equilibrium in your life can appear nearly impossible. But remaining at the top of your game while introducing another element into your work/life equation is not only possible; it's easily achievable if you have a game plan.
Consider Alternative Education
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