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Fri, 11/09/2012 - 4:26pm | by Helen Hoart

Email marketing can help business gain new customers and keep the old ones.  I have been a direct marketer for a good part of my career working in both B2B and B2C markets and have found email marketing to be one of the most effective avenues for driving sales.

The benefits of B2B Email Marketing are numerous.  The return on investment, according to the Direct Marketing Association, can be as high as 40:1.


Fri, 11/09/2012 - 4:26pm | by Guest Contributor

If you've grown your business into a financial success and are ready to slow down and reap the benefits of all those years of work, you may be considering selling your company. It's a great position to be in, but you certainly shouldn't enter the process blind. You've reached this point by carefully analyzing every move, pushing forward with prudence and strict planning, and you should do the same when considering a sale. Here are five things to keep in mind before moving forward on a sale of your company.


Tue, 04/15/2014 - 5:37am | by Guest Contributor


Fri, 11/09/2012 - 4:26pm | by Helen Hoart

The good news: reported cases of sexual harassment are on the decline, down from 15,889 cases reported in 1997 to 11,364 in 2011.  The bad news: many cases probably still go unreported.

A decade ago, the polling company Louis Harris reported that nearly one-third of women in the work force had experienced sexual harassment.  But what’s even more disturbing, according to the poll, is that nearly two-thirds of the targets of harassment took no action.


Mon, 07/07/2014 - 9:39am | by Guest Contributor

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