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Posted items related to Small Business

  • Deciding Whether to Start a Business

    For many in the marketplace, the prospect of starting up a business is appealing. Want to work for yourself, call the shots, be the big boss, set your own prices?

    Here are some questions to ask as you go through the pre-evaluation process.

    1) What kind of energy do...

  • How to Get Clients by Building your Email List, Part Three

    We have been talking about the best ways to build your email list. The 4 steps are:   

    1. Targeting an audience.
    2. Getting targeted traffic.
    3. A targeted offer.
    4. Targeted follow-up

    Today we will talk about having a targeted offer, or...

  • How to Get Clients by Building your Email List, Part Two

    We have been talking about the best ways to build your email list. The 4 steps are:   

    1. Targeting an audience.
    2. Getting targeted traffic.
    3. A targeted offer.
    4. Targeted follow-up

    We have already discussed how to target your audience...

  • How to Get Clients by Building your Email List, Part One

    What are the two things that we hear the most about building your practice online? Content is king and the money is in the list!

    So just how do you go about building a list? The 4 steps are:   

    1. Targeting an audience.
    2. Getting targeted traffic.
    3. A...

  • 3 Ways to Make Your WordPress Website Irresistible

    Your WordPress website can be a powerful tool for marketing your business online. It can help you share your big message and attract the people that most need what you have to offer and that you most love to work with. WordPress is a wonderful platform for creating a website that...

  • 2012 Top Ten Resolutions for Women Business Owners

    Janet W Christy, author of Capitalizing on Being Woman Owned and 101 Winning Marketing Actions for Small Businesses offers her sixth annual version of the Top Ten Resolutions for Women Business Owners.

    1)      Cast informed votes...

  • Finding Success... and Staying Single

    Throughout Asia, there is a growing trend among women to hold off marriage until later in life or even to completely forgo the act. In doing so, women are having less children and doing so at later ages, resulting in a significant drop in the birthrate in many Asian countries. The inequity...

  • 6 Tips on How to Avoid Malware on your Machine

    This is a Sponsored post written by me on behalf of Norton Small Business by Symantec for SocialSpark. All opinions are 100% mine.

    Small business owners...

  • Top Tips to “Break the Tax Code” And Stretch Your Do-It-Yourself Dollar

     

    With the current state of our shrinking economy, financially squeezed consumers are turning more toward “Do-It-Yourself” projects on everything from landscaping, to car maintenance, and even taxes – all to save more and hang on to their hard earned money.

    With...

  • Laws That Every Small Business Owner Should Know

    Most small business owners start a company thinking about how great it is to live in a country where a person with a professional dream can turn it into a reality through hard work and perseverance, and eventually realize a level of financial success that allows them to remain stable and...

  • Basic Branding Principles for Your Small Business

    If you own a small business, you may not think that branding is a major consideration; it’s not like you’re Coca Cola or Apple, after all.  But every business can benefit from attention to building a brand, whether it operates in a small community, on a global scale, or entirely online.  And...

  • Starting a Business? Top 5 Must-Haves

    Most people would love to start and manage their own business.  The thought of working for oneself is a dream for many adults.  But not everyone has what it takes to get a business venture off the ground.  There are a lot of pieces that have to come together in order to turn an idea for a...

  • Seven Biggest Mistakes in Raising Startup Capital

    While startup capital can be a tremendous benefit in helping new companies get off the ground and gain a footing in their respective markets, too many small business firms go under because their owners failed to understand how best to “pitch” their business to potential lenders and/or...

  • Planning an Event to Promote Your Business

    When it comes to promoting your business, it may behoove you to wine and dine clients, prospective clients, and even the press if you want to get your name out there and increase your earning potential.  But you probably have a couple of competing goals in mind.  While you certainly want to...

  • Inspiration and Success: Meet Rachael

     

    It’s not often (if ever) that I have encountered someone online who inspired me as quickly, readily and thoroughly as Rachael McCracken.  When I first found her not long ago, I was simply a content writer for an online heating & cooling company, looking for something new and...

  • Full-Time Employee Plus Freelancer - The New American Career Path

    Those who are currently employed full-time are adding second jobs as additional streams of income and safeguards against potential layoffs.

    In addition to her full-time job, your co-worker is a beauty consultant in the evenings. Your husband, a CPA Monday through Friday, cuts the...

  • Women Starting Businesses Have An Edge

              The presence of women-owned businesses in the United States is substantial, but they still continue to represent a minority. Though the 7.2 million majority-women-owned businesses – 1.2 million of those women of color – are a significant force in the economy, a number of factors...

  • Recruiting the Best and Brightest Women for Your Organization

    These days there are more women than men entering colleges and universities, which means that businesses that want to move into the future need to start thinking about how they can recruit these qualified candidates.  In addition to filling a quota in the diversity roster of any company,...

  • Workplace Equality: Laws Women Should Know About

    We all know that America is a land of freedom in which all people are guaranteed equality, regardless of gender, race, religion, and so on.  But while this ideal permeates our society, it’s not always so easy to live up to.  People have their own personal prejudices, and often, they act on...

  • Converting Web Surfers Into Customers

    With e-commerce booming, every Tom, Dick, and Jane has an e-commerce website, but why have only Tom’s sales increased? It’s probably because Dick and Jane figured they could just ride on the coattails of the industry without putting a second thought into their site.

    If you’re thinking...

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