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Posted items related to Business Skills

  • Eight Essential Marketing Tactics for Your Small Business

    As a small business, marketing is essential. It’s about positioning your brand to be a leader, increasing recognition, driving traffic and making conversions. However, it can also be a confusing maze that leads in multiple directions. To simplify the process, check out these eight essential...

  • Online Surveys Are a Great Way to Get Customer Feedback

    Curious about what your customers think about your product? Want to get some additional product ideas? Looking to gauge your customers’ interest in a new product? Consider sending out an online survey.  Surveys have become easier and much less expensive to do and can yield valuable information...

  • 4 Tips for Planning a Successful Conference or Convention

    The convention: it’s a staple of the professional world. You’ve probably been to a few yourself and now, it’s your turn to help plan one. Whether you’ve joined the board of an existing convention or you’re starting up a new convention from scratch, one thing is for sure: you want the...

  • Overtock.com's Stormy Simon: A Woman on a Mission

    Stormy Simon's rise through the ranks at Overstock.com seems like a corporate fairy tale in the making, but the no-nonsense president of the popular shopping site attributes her...

  • The Business Benefits of Tablets

    When tablets first made their entrance into the tech world, they were mainly viewed as neat devices that were fun to use certain apps. Featuring bigger screens than standard smartphones, but not as large as standard, original iPads, tablets were great for kids as well as...

  • 3 Obstacles Women Face Advancing Their Career

    Women have certainly come a long way in the workforce; but, unfortunately, we face many stumbling blocks that men are less likely to encounter. That means it may be more difficult for us to advance our careers in a way we would ideally like. But, challenging does not mean impossible. Here are...

  • How To Build A Remote Workforce For Your Small Business

    You’re a small business owner, and you want to abandon the shackles of a certain location.

    But you have limited capital and resources, and you can’t just open an overseas office when you need to tap into a new market.

    Not expanding your operations isn’t an option, either –...

  • 7 Keys to Social Media Security

    Research fromGrant Thornton indicates 61 percent of companies have no social media fraud management plan, and 41 percent of companies have no social media policy at all. Also, 58 percent of companies haven't trained their employees to identify social media fraud. This lack of training is...

  • How to Lead: Whether or Not You’re in Charge

    Zappos.com, the online retailer of shoes, bags and clothing, made headlines recently when the entire company did away with job titles to facilitate a more holistic style of work and management. Zappos made its way on to Amazon’s ledger in 2009 for a cool $1.2 billion, so they must be doing...

  • Check Out How Facebook Can Help Small Business Prosper

    Facebook offers several services that every business should check out. There’s Facebook Marketing that offers help on making your business more successful on FB. Then there’s Facebook Advertising, similar to the marketing page, but concentrates on advertising....

  • 4 Tips to Improve Your Sales Scheme in 2014

    A new year means a new chance for your business to shore up its weakness, develop some new strengths, and just generally get everything in line with how it should be. And, if you’re like most companies, the...

  • Changing Career Paths? Check Out these Options!

    Are you a "hands-on" kind of woman? Do you enjoy working with people, helping others and enjoying the fruits of your labor? If so, we just might have the career for you! If you're interested in changing professional paths, keep reading to discover well-paying, fulfilling career options that...

  • 5 Email Marketing Tips for Small-Business Owners

    Email marketing is still an effective way for small-business owners to drum up sales without spending too much money — even in the age of social media. Make your email marketing campaign successful by keeping your emails easy to read and mobile-friendly. Don’t forget to target specific...

  • Managing Stress at Work

    Nearly every person on the planet deals with stress on a daily, weekly and monthly basis. We are all trying to find ways to live, support a family, manage our finances and efficiently do our jobs. While there are some things that are more stressful than others, one thing that...

  • 5 Ways to Prepare for a Job Interview

    When you head in to meet for a job interview, you want to make the best possible impression. But beyond coming your hair and putting on a clean shirt, what can you really do to make sure that the interview goes...

  • Employee Recognition: What Works?

    I don’t believe in giving special rewards to employees for doing their jobs. That’s why they get paid. But when I worked at a publishing company several years ago, I did just that. 

    When I became head of a division I discovered the marketing department had stopped marketing. (Why that...

  • Seven Questions to Ask about Your Website’s Design

    If you are starting a corporate webpage or even a family blog, you’re going to need some understanding of how to design it. There are a few things you will need to remember to keep users coming back to your site...

  • Benefits of a Global Reach

    The business landscape of the 21st century is dramatically different from what it has been in the past. One of the chief drivers for this change has been the improved technology that now knits the world together. Prior to the advent of the internet, only the large corporations enjoyed a global...

  • Health habits linked to low productivity

    Are your employees working as productively as they can do? If not it could be linked to a poor diet according to the results of a study.

     

    The study which was published in the ‘Population Health Management’ October edition showed that unhealthy lifestyle choices ultimately...

  • Do People Prefer To Use Microsoft Outlook Or Traditional Calendars
    Microsoft Outlook has long been a staple of our laptops, notebooks and desktop computers. It sits on our Start menus, waiting for us to finally come and pay it a visit. Most of us won’t ever bother – we prefer to use online software like Hotmail, Yahoo and Gmail. Yet, the email system on...

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