When it comes to promoting your business, it may behoove you to wine and dine clients, prospective clients, and even the press if you want to get your name out there and increase your earning potential.  But you probably have a couple of competing goals in mind.  While you certainly want to impress your guests and make the evening unforgettable, you don’t want to blow your entire marketing budget on just one night.  So you need to try to get the most bang for your buck.  Here are just a few areas you’ll have to cover, and how to get a lot of value out of the money you do end up spending.

Your hands get cold and clammy.  You begin to tremble and find that you are short of breath.  Your stomach churns.  You feel like your entire body is covered in a fine sheen of sweat that makes your clothing cling and you can feel a bead of moisture beginning to roll slowly down your temple.  You are hyper-aware of the fact that everyone is looking at you expectantly, wondering what is wrong.  But no matter how much you wish it were otherwise, there is no ambulance coming to whisk you away to a nice, quiet hospital room.  No, this is not an illness; it’s just your bizarre reaction to public speaking.  Actually, you’re not alone.  It is one of the most common phobias in the world.  Unfortunately for you, it is also an invaluable skill when it